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| NEW YORK, N. Mike Hoffman Panthers Jersey .Y. - Along with puppies and babies, celebrities are a Super Bowl advertising staple. And this year is no exception.Using stars is a surefire way to grab attention during advertisings most competitive night, when a crowded field of 40-plus marketers vie for the attention of the more than 110 million viewers expected to tune in to the Super Bowl on Sunday.Advertisers use celebrities to help insure the success of their creative investment, said Devra Prywes, vice-president of marketing for research firm Unruly.But it doesnt always work. In order for an ad to go viral, it needs to connect emotionally or give the audience multiple reasons to share, Prywes said.A celebrity cant save an ad that doesnt do those things, but the right celebrity can help amplify it, he said.This year, advertisers are choosing quirkier celebrities and poking fun at bigger names. For instance, Katie Couric and Bryant Gumbel make fun of their inability to understand the Internet in 1994 in a BMW ad. And character actors Steve Buscemi and Danny Trejo star in a Snickers spot.Heres a look how brands are using celebrities in this years Super Bowl ads.Snickers The Brady BunchIn keeping with its 5-year-old Youre Not You When Youre Hungry, campaign that shows hungry people resembling humorous celebrities, Snickers 30-second ad recreates the famous Brady Bunch episode in which the oldest daughter, Marcia, gets hit in the nose with a football. Florence Henderson and action movie Machete star Danny Trejo also make appearances.Online: https://www.youtube.com/watch?v=rqbomTIWCZ8BMW Newfangled IdeaIn order to promote its new all-electric BMW i3 in a 60-second spot, BMW enlisted former Today show hosts Couric and Gumbel to recreate a 1994 on-air conversation when they tried to figure out what the @ symbol in an email address meant. Alison, Couric says to an off camera producer in the 1994 clip, can you explain what Internet is? The ad flashes forward to today, when the duo are in a BMWs i3 similarly confused. Big ideas take a little getting used to, copy states.Online: https://www.youtube.com/watch?v=U1jwWwJ-MxcSquarespace Dreaming With JeffThe website publisher isnt releasing its full 30-second spot until game time but a teaser ad shows a bearded The Big Lebowski actor Jeff Bridges recording relaxing sounds for an album called Jeff Bridges Sleeping Tapes. The company plans to sell the resulting tapes in cassette-tape and vinyl form and the tracks are free to stream online. Squarespace CEO Anthony Casalena said the idea is that any idea can be presented via a Squarespace platform.Online: dreamingwithjeff.comT-Mobile #KimsDataStashT-Mobile hired Kim Kardashian for a 30-second spoof on public service announcements. It pokes fun at Kardashians constant online presence. She makes a plea to save peoples unused data taken back by wireless carriers. She laments that the data could have been used to see Kardashians makeup, vacations and outfits. Please help save the data, she pleads. The ad promotes T-Mobiles service that lets users keep their unused data for a year.Online: https://www.youtube.com/watch?v=ZTwzsV3I3OQKia The Perfect GetawayKias ad spoofs Pierce Brosnans action-movie persona. In the ad, an agent describes a perfect part for Brosnan, who once played James Bond. Brosnan keeps expecting evil villains or explosions, but instead the agent describes a Kia ad in which Brosnan drives to a snowy cabin in a 2016 Sorento. The tagline is The perfect getaway vehicle.https://www.youtube.com/watch?v=XJ-mwaDODt8 Mike Hoffman Jersey . Nick Holden scored two goals and had an assist and the Avalanche held off the Nashville Predators 5-4 Saturday night for their fourth straight victory. Jonathan Huberdeau Panthers Jersey .com) - Lloyd Sam struck in stoppage time on Wednesday as Red Bull New York hung on for a crucial 1-0 win over Atlantic Cup rivals D. http://www.hockeypanthersofficialonline.com/aaron-ekblad-hockey-jersey/ . "Hes over there," the first baseman said. "You dont need to talk to anybody else." Indeed, Peralta did it all as the majors top team won again.TORONTO — A tournament that started with an 8-0 shellacking ended in triumph Monday with a bronze for Slovakia, only its second ever medal at the world junior hockey championship.Captain Martin Reway set up three goals, including Pavol Skalickys winner early in the third period, as Slovakia capped a remarkable competition by upsetting Sweden 4-2.Its huge for Slovakia, for everybody there, said Reway, a Montreal Canadiens prospect. Not only for the success this year but to start thinking that we can win big games like this. And (that) we dont only go to tournaments like this to lose games.The Slovaks won their only other medal, a bronze, in 1998-99, in Winnipeg. Eighth last year, they leave this tournament with wins over Finland, the Czech Republic, Germany and Sweden, losing only to Canada (twice including the 8-0 opener) and the U.S.Slovak goalie Denis Godla, one of the stars of the tournament, raised his arms in triumph as the final buzzer went before he was mobbed by his teammates before a crowd of 13,625 at the Air Canada Centre.Afterwards, he said making the quarter-finals was the Slovaks goal. But he thought they could go further.They did, dispatching the Czechs 3-0 before falling 5-1 to Canada in the semifinals. For Sweden, which had won five straight games before falling 4-1 to Russia in Sundays other semifinal, it was a sour end to a tournament.Its going to be a long flight home, said forward Axel Holmstrom.Sweden came into the game with 17 tournament medals (2-10-5), including a gold and two silver at the three most recent editions.Slovakia had a dream start, up 2-0 on goals by David Soltes and Mislav Rosandic after just three minutes 22 seconds. Outshot 5-0 and trailing, the Swedes reacted by calling a timeout.It felt almost like were trying to overdo stuff at the start, said Swedish coach Rikard Gronborg. Thats the reason why we had to take a timeout.The smooth-skating Swedes began to get their act together and pulled even on goals by William Nylander and Jens Looke later in the period. The Swedes could perhaps have had more but were unable to pull the trigger on a five-on-three power play for 85 seconds.Once trailing the shot count 7-2, Sweden finished the first periodd with a 15-10 edge. Custom Florida Panthers Jerseys. The game turned at the start of the third, with the score still tied at 2-2. The Slovaks started the period on a five-minute power-play after Julius Bergman received a major penalty for interference and a game misconduct for high-sticking Patrik Koys in the neck and face at the end of the second.Thats not good in a situation where you have a tired team, said Gronborg.Skalicky took advantage, beating goalie Linus Soderstrom between the legs from the slot after a perfect pass from Reway at 2:52.Koys, who needed help to get off the ice after being hit by Bergman, returned in the third to get his revenge. Sweden pulled Soderstrom with 2:28 remaining, only to see Reway set up Koys for an empty-net insurance goal at 19:04.Its mistakes that cost us the game, said Nylander, who had seven shots on the night.We were lackadaisical with the puck, he added.Both teams finished with 28 shots.While there were empty seats, the game drew an enthusiastic crowd — most clad in red Canadian jerseys ahead of the gold-medal showdown — that cheered on Nylander every time the Toronto Maple Leaf prospects name was announced. The stylish forward had a goal and six shots in the first alone.While Slovakia has just 11,300 registered hockey players and 64 rinks, it has a developmental program that was home to 13 players on its tournament roster. They forged a team identity as Orange 20 Bratislava, playing against senior club competition.I didnt really expect that we were going to get a medal, coach Ernest Bokros said through an interpreter. But we took it game by game.And we knew that we could play good defensively, But we also knew that if we wanted to be successful tonight we had to open up and play more offensive and score some goals. Godla, given the hook against Canada on Boxing Day, came into the game with a 2.90 goals-against average and .925 save percentage. Godla, eligible for the 2015 NHL draft, led all tournament goalies in shots faced (214) and saves (198) going into play Monday.The Slovak goalie was a fan favourite at the tournament, with the crowd chanting goalie, goalie in his honour.An unbelievable feeling, said Godla.Follow @NeilMDavidson on Twitter ' ' ' |
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